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Marketing Blog2018-06-12T15:07:54-07:00
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TARGET MARKET STRATEGY

By |April 2nd, 2018|Marketing|

Small businesses tend to struggle with the idea of focusing their efforts on a target market strategy because they fear excluding people outside that demographic. But, if you try appealing to everyone, you’ll connect with no one. Branding my own business I learned the hardest part isn’t what to keep but what to let go.

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